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Managing Quality: The Strategic and Competitive Edge [Hardcover] Review
5 of five individuals found the subsequent review useful.
Comprehensive, Brilliant, Practical, Useful
By A Customer
I was stunned to search out that nobody had written a review for this book. I discovered it whereas writing my thesis for MBA on the topic of quality. This book is an extension of his McKinsey award winner article in HBR. Garvin expounds that there are eight dimensions of quality, like reliability, aesthetics, durability, etc. He begins by explaining completely different definitions and perceptions of quality; as an example, engineering incorporates a completely different definition than promoting, that in flip incorporates a completely different interpretation than producing. Through case study comparison of Japanese and yankee corporations he demonstrates how quality management impacts the top product and profitability. Although, it's less engineering/statistical than the works of Juran and alternative quality gurus, Managing Quality is perhaps the foremost comprehensive book on quality; ideal for a manager/executive. Garvin's analysis is exhaustive; his writing vogue lucid.
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Product Details Amazon Sales Rank: #1086069 in Books Published on: 1988-02-08 Original language: English Number of items: 1 Binding: Hardcover 319 pages
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