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Modern Competitive Strategy [Paperback] Review
2 of two folks found the subsequent review useful.
Shocking: A Textbook that's Fun to scan ...
By Eric Knipp
Since Gordon Walker is my strategy professor at SMU, i could be slightly biased, however let me say that this book is really *readable*, a rare quality in a very textbook. Not solely that, however it's concise and options many original frameworks for analysis like Walker's V-C model. i am not a method professional (yet) however this book helps me to raised articulate the strategic insights that I do have. If you are an MBA student considering a method category that uses this textbook, i counsel you to place the time in reading, as a result of this book makes it painless.
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Product Details Amazon Sales Rank: #36025 in Books Published on: 2008-12-09 Original language: English Number of items: 1 Dimensions: .0 pounds Binding: Paperback 352 pages
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